Creative Strategist & Designer 🧙
Cetaphil SkinLabsWe launched Cetaphil’s new brnad identity in sunny Malibu, immersing global press and influencers in the science of sensitive skin. From hydration tests to VR demos and AI-driven consultations, the #SkinLabs activation brought Cetaphil’s innovation to life in a truly interactive, beachside experience.
Category
Experiential
Role
Creative Strategy
Year
2024